A free education series for home care owners—because nobody went to school to learn how to run a home care agency.

Apr 12, 2023

Insurance 101: All Your Insurance Questions Answered

Come learn how to protect your agency, cut down on insurance cost, and ask every insurance question you've ever wanted to ask to a guy who's one of the leading insurance experts for home care.

Gavin Studner

National insurance expert specializing in home care

Apr 5, 2023

Workers Comp 101: All Your Questions About Workers Comp Answered

It's your second-largest expense. Learn everything you need to keep it as low as possible.

Gavin Studner

National insurance expert specializing in home care

Mar 22, 2023

Staffing 102: How To Retain Caregivers In The Age Of Job-Hopping

As CEO of a rapidly-growing home care agency and president of the Home Care Association of America board, Jeff Wiberg has a unique combination of on-the-ground insights and high-level vision. His agency has been used as a case study of caregiver retention; here are his methods.

Jeff Wiberg

CEO of Family Resource Home Care & President of the HCAOA Board

Mar 15, 2023

Staffing 101: How To Hire When Hiring Is Tough

In summer 2021, the CEO of Family Resource Home Care called an emergency meeting to address their rapidly dwindling hiring pool. The strategies they chose became a case study in how to hire competitively when recruitment feels impossible.

Jeff Wiberg

CEO of Family Resource Home Care & President of the HCAOA Board

Mar 9, 2023

Recruitment 102: How to Beat Your Competition on Indeed

In recruitment 101, we covered Rachel's approach to creating a holistic recruitment strategy. In Recruitment 102, we dive into the most-used recruitment channel: Indeed. Come ready to learn everything about winning on Indeed, from setting budget to writing your ads.

Rachel Gartner

Home care recruiter so successful she started her own recruitment firm (Carework)

Mar 2, 2023

Recruitment 101: How To Build A Recruitment Strategy

Rachel Gartner started off as a recruiter for a home care agency. Her methods were so successful that within two years, she was running her own company handling recruitment for home care agencies nationally. Come learn about those methods.

Rachel Gartner

Home care recruiter so successful she started her own recruitment firm (Carework)

Feb 22, 2023

Sales 102: What The First Three Visits With A New Referral Source Should Look Like

Debbie Miller has written the book, figuratively and probably literally, on how home care agencies should go about building referral partnerships. In this episode she'll break down what the first three visits should look like (in minute detail) to maximize likelihood of success.

Debbie Miller

Former pharma sales rep who built a $10M agency and founded 52 Weeks Marketing

Feb 15, 2023

Sales 101: Planning and Building Referral Pipelines

Debbie Miller built two multi-million dollar companies on the back of rock-solid referral marketing. Here's how she did it.

Debbie Miller

Former pharma sales rep who built a $10M agency and founded 52 Weeks Marketing

Feb 8, 2023

Tax 102: How to Run A Profitable Home Care Agency

Take a not-strictly-tax-related-deep-dive with us as Mark Johnson, who's worked with dozens of home care agencies to help them not only minimize taxes but also build profitability, discusses the financial practices and strategies that work.

Mark Johnson

EA and tax expert for home care agencies known for his educational approach

Feb 1, 2023

Tax 101: What Your Home Care Agency Should Be Doing To Reduce Your Taxes

Every year, too many home care agency owners—especially new owners—are slammed by taxes and legislation they had no idea about it. Come learn how to not be one of them.

Mark Johnson

EA and tax expert for home care agencies known for his educational approach

Jan 24, 2023

Finance 102: Financial Horror Stories And How Not To Become One

A home care agency can have good caregivers, great staff, plenty of clients, and still fail if they don't manage their financials correctly. Come learn what NOT to do.

Jennifer Ramos

Managed and sold three different agencies successfully before starting her own consulting firm

Jan 17, 2023

Finance 101: The Financial Basics of Running a Home Care Agency

Jen Ramos managed and sold three different home care agencies before turning her attention to helping other people do the same. Come ready to learn all the things nobody ever told you about building a solid financial foundation for your home care agency.

Jennifer Ramos

Managed and sold three different agencies successfully before starting her own consulting firm

Jan 11, 2023

Home Care 102: The 3 Critical Decisions Most New Agencies Get Wrong

Julio Briones is the guy home care agencies call in to fix things when all else fails. According to Julio, there are three critical decisions up front that most new agencies get wrong. (Hint: your office location matters more than you think, and there's a very specific reason.) Get your note pad and come ready to learn from others' mistakes.

Julio Briones

CEO of Briones Consulting, former franchise developer, home care growth expert

Jan 3, 2023

Home Care 101: The 6 Most Dangerous Pitfalls For New Home Care Agencies

Starting a home care agency is never for the faint of heart, but it doesn't need to be as difficult as it sometimes is. Here are the six things most likely to sink your agency in its early stages—and what you can do about them.

Julio Briones

CEO of Briones Consulting, former franchise developer, home care growth expert